Lead Agency Development Manager

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Twitter

New York, USA
USD 180k-250k / year + Equity
Posted on Jul 1, 2025
Lead Agency Development Manager
Location: New York, NY (Onsite)
Base Salary Range: $180,000 - $250,000 + commission + equity

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Who We Are:

X serves our community of users and customers by working tirelessly to preserve free expression and choice, create limitless interactivity, and create a marketplace that enables the economic success of all its participants.

What You’ll Do:

As the Agency Development Lead at X, you will play a key role working with one of our key holding companies. You’ll help develop strategic relationships, from the global holding company-level to individual agencies of all types (creative, media social, PR), to ensure that we deliver optimal value to agencies.

  • Serve as a liaison between agencies and X to help them develop and build first class programs for brands

  • Explain and demonstrate how and why individuals use X to help marketers identify and inspire authentic uses of X for their brand or clients

  • Work with agencies to uplevel their creative thinking and structure programs that deliver positive business impact for their clients

  • Work with agencies to document and merchandise innovative uses of X

  • Discover, catalog and 'case' great X usage stories and evidence that will help shape the agency, brand and media world's understanding of how brands can use X

  • Advise agencies about programs and (re)structuring they might consider to increase the knowledge, or improve the performance, of their internal account teams

  • Ensure that agencies’ voice, opinions, ideas and feedback are being conveyed back to X and its Marketing and Product Development teams.

  • Partner with sales to develop agency support plans

  • Grow agency relationships to increase X fluency and grow revenue across major accounts

Qualifications:

  • 10+ years marketing experience in an agency or media sales support function with a focus on emerging and social media

  • Demonstrated ability to think strategically about a particular industry and/or product set

  • Deep expertise in social media platforms, and demonstrated experience in X best practices

  • Strong client-facing skills; comfortable with presenting to clients and agencies—in both small or large groups

  • Familiarity with agency holding companies and strong relationships across the agency landscape

  • Ability to partner within cross-functional teams

  • Strong teamwork and collaboration skills

  • Ability to build internal networks to accomplish goals through collaboration with resources across teams

  • Strong writing and copy editing skills

  • A self-starter who takes initiative and is action oriented

  • Can balance the need for quick turnaround with longer-term strategic efforts Is flexible and can deal effectively with changes in priorities or ambiguity Is driven and solution-oriented and can overcome obstacles to drive projects through completion

  • Comfortable with a fast-paced, always-on, start-up environment

  • Strong PowerPoint and Keynote skills

  • BA/BS degree preferred: Masters degree or equivalent experience a plus